About Me

Hi, I’m Karla! A strategic marketer and digital creative who loves turning ideas into meaningful brand experiences.

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My background brings together campaign strategy, brand storytelling, content development, and creative execution. I graduated from Texas State University with my B.B.A. in Marketing in May 2025 where I built a strong foundation through leadership roles, brand-building projects, and campaign competitions. Some of that work included strengthening engagement for Texas State AMA and McCoy College Student Business Council along with contributing to award-winning campaigns for Gerber Life and Goodwill San Antonio’s Campaign in a Day.

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After graduation, I joined Tribu Creative as a Social Media Strategist, where I developed marketing strategies, shaped brand messaging, and developed content strategies across multiple industries.

 

Since then, I’ve continued exploring freelance and independent creative work focused on branding, content strategy, digital experiences, and website design.